Impact start-ups: the Manutan Group has launched the call for applications for the sixth edition of its ‘Moov’with Manutan’ programme

In a context of slowing funding for impact-driven start-ups, the Manutan Group is launching the 6th edition of “Moov’with Manutan”, its support programme dedicated to B2B start-ups with a strong CSR focus.

Developed in partnership with Moovjee (an association supporting young and student entrepreneurs), the programme backs founders who place CSR, meaningful innovation and sustainable business transformation at the heart of their model.

Applications are open until 30 June 2026. Selected start-ups will benefit from a tailored 12-month support programme, dedicated mentoring, privileged access to the Group’s business ecosystem, and concrete opportunities for experimentation.

At a time when funding conditions are tightening for impact start-ups, the Manutan Group is reaffirming its commitment to a more sustainable society and its determination to support entrepreneurs providing practical solutions to major environmental and social challenges. More than a competition, Moov’with Manutan reflects a clear ambition: to offer committed early-stage ventures a structured framework to strengthen their value proposition, test it against market realities, and support their scaling journey.

“We have chosen to provide very hands-on, long-term support. For one year, start-ups benefit from the direct involvement of our expert sponsors: regular meetings, business workshops, introductions to the Group’s various departments, and close immersion in their key challenges. This proximity helps accelerate their development while creating lasting synergies with our teams,” says Xavier Laurent, Director of Programmes at the Manutan Group.

A programme supporting impactful B2B solutions

The “Moov’with Manutan” programme is open to entrepreneurs aged 18 to 30 wishing to develop their start-up in France or internationally. To be eligible, applicants must hold at least 20% equity in their company, offer a B2B solution (product or service), and integrate environmental and social considerations into their business model.

At the end of the selection process, a jury composed of members of the Manutan Group’s executive committee and experts, Moovjee representatives, and former winners will select the start-ups joining the sixth cohort (2026/27).

Successful applicants will benefit from a 12-month support programme co-designed with the Group’s business experts, personalised coaching, and privileged access to Manutan’s B2B ecosystem. Built around real-world business challenges, the programme equips them to strengthen their offering, demonstrate its relevance to the market, and reach the next stage of their growth.

Entrepreneurs supported at a key stage of their development

Over several editions, “Moov’with Manutan” has helped a number of purpose-driven start-ups structure their growth. A winner of the 2023 edition, Libu is a clear example: supported in its B2B strategy, the start-up subsequently raised €1 million.

“The programme gave us a valuable framework to better address our market, refine our trajectory and prepare for the next stages of our growth,” says Manon Loustau, founder of Libu. The company, which develops circadian lighting solutions made in France, also reports average energy savings of 60%.

A winner of the 2022 edition, MerciYanis develops a solution that centralises the activities of workplace environment departments, cleaning providers and facility management teams. The company now employs 18 people and supports more than 200 businesses.

“Moov’with Manutan marked a real turning point in our journey. The programme helped us structure our growth, gain maturity and approach a new phase with stronger ambition” says Guillaume Blanc, co-founder and CEO of MerciYanis.

The partnership with the Manutan Group has also led to operational deployments on the Group’s European campus, including 90 smart ventilation sensors and 150 occupancy sensors.

How to apply

Applications are open from 21 April to 30 June 2026 on the website: https://moovjee.wiin.io/fr/applications/moovwith-manutan2026

Pre-selected start-ups will be announced in July, with the final and programme launch taking place in September.

Looking back at the 2025 edition

Last October, the Manutan Group recognised four start-ups for their ability to combine meaningful innovation with sustainable performance:

• TISSUP: a turnkey solution for reusing advertising waste, aiming to collect and locally transform waste in over 40 social workshops across France.
• Ecklo: designs reusable, practical pallet packaging to replace plastic film used for securing and protecting transported goods.
• Bioteos: offers microalgae-based air purifiers designed to improve air quality in office environments (open spaces, cafeterias, meeting rooms, etc.).
• Arsène: an innovative company offering a 100% French, eco-friendly alternative to coffee, made from lupin seeds, chicory and chickpeas.

Winners from previous editions

2024:

• Rewake buys, refurbishes and resells research and laboratory equipment at lower cost through a circular economy approach.
• AI Road is a mobile app that automatically detects business trips and generates mileage expense reports.
• Osol develops mobile energy systems (smart portable batteries) to power equipment without cables or fixed sockets, making workspaces fully flexible and modular.
• Sypher is an AI-based lead scoring platform helping marketing and sales teams identify and prioritise high-conversion prospects.

2023:

• Jeunoh, a French start-up specialising in board game creation.
• Swoop Energy, which helps businesses reduce reliance on fossil fuels by offering sustainable alternatives linked to renewable energy integration.
• Holis, which provides detailed life cycle analyses for sustainable products.

2022:

• Libu, a sustainable start-up founded in 2019 offering wellbeing and health-focused lighting solutions for workplaces.
• LookUp, which designs ergonomic, portable and eco-designed office accessories to improve health and wellbeing at work.
• Bysco, which develops textile solutions made from mussel byssus to enhance thermal insulation, acoustic comfort and fire protection.

2021:

• PICNIC, offering mobile, energy-autonomous kiosks.
• Mon Entrepreneur Social, a platform of CSR-committed suppliers across more than 20 sectors.
• MerciYanis, which centralises workplace environment, cleaning and facility management activities through a platform and connected sensors.